Emotionomics: Winning Hearts And Minds

Emotionomics: Winning Hearts And Minds

  • Publish Date: 2007-07-16
  • Binding: Paperback
  • Author: Dan Hill
Regular price $50.61 Sale price $21.02

Attention: For textbook, access codes and supplements are not guaranteed with used items.

Arrives in 3-7 Business Days

For far too long, emotions have been concealed behind closed doors and ignored in favor of rationality and efficiency. But as businesses are forced to forge emotional connections in this age of commoditization, emotions are now front-and-center. Emotionomics opens this long locked door and shows the importance of leveraging emotions in business.

Customer Reviews